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Our Offerings Channel Marketing Customer Engagement Demand and Account-Based Marketing Emerging Growth Marketing Emerging Growth Sales Marketing Executive Marketing Operations Portfolio Marketing Sales Enablement Sales Executive Sales Operations Portfolio Marketing Product Management Accelerating Your Revenue Engine Through Alignment Aligning Marketing and Sales Planning Calibrating Measurement to Create a Holistic View into Company Performance Digital Transformation Enhancing Brand and Customer Experience Global Campaign Strategy and Execution Managing Change in an On-Premises and Software-as-a-Service World Measuring the Impact of Marketing Investments Moving From Product to Solution Innovation Pivoting to a Larger Audience Segment Pivoting to a Smaller Audience Segment Product-Centric to Audience-Centric Transformation View all products Our Business Research Services Research-Enabled Certification Command Center® Research-Informed Consulting SiriusTools® Who We Are Benefits Philanthropy Careers Blog SiriusDecisions Newsletters Newsroom Events Webcasts Forums Sponsorship Contact Us Search Login Read our most up to date policies and procedures related to the coronavirus. Join us at Summit 2020! May 4–7, 2020 | Live Virtual Experience 120+ sessions with best-in-class research and insights from leading-edge analysts. Learn more COVID-19: Responding, Managing, and Leading During A Pandemic Get the latest insights and guidance for leaders to address the growing business and employee experience implications of COVID-19. Access now New! B2B Marketing Certification Program Elevate your proficiency with the latest B2B marketing best practices to hone your strategic efforts and develop meaningful ongoing relationships with customers. Learn more SiriusDecisions empowers the world's leading marketing, sales and product professionals to make better decisions, execute with precision and accelerate growth. The SiriusPerspectives® blog features cutting-edge content focused on hot topics for b-to-b executives. We've got you covered with content to fit your schedule and depth of coverage to meet your needs. Join our team! SiriusDecisions believes the growth of the company is fueled by our people. Our Offerings Discover what's top of mind with marketing, sales and product leaders and the most popular areas of client focus we serve with data-driven insights, advice and a multitude of resources. View our disciplines View all resources Our Business B-to-b leaders rely on us to facilitate business priorities and bring to light opportunities for driving sustainable revenue growth through functional alignment. B-to-B research Services designed for product, marketing and sales leaders to provide you and your team with our trusted research, advice, tools, templates and data to ensure best-in-class operational performance and organizational alignment. Research-Informed Consulting Our consultants are experienced practitioners in your field who apply SiriusDecisions thinking and tools to help solve the challenges you face via customized assessments, workshops and project engagements. Research-Enabled Learning Our learning courses are online modules designed to extend core concepts across teams to enable consistent knowledge, skills and language. SiriusDecisions Events SiriusDecisions events deliver the latest actionable insight, data and best practices to optimize B2B sales, marketing and product performance. We offer five types of events that cater to B2B leaders' specific needs. Learn more Who We Are SiriusDecisions believes that the growth of our company is fueled by the growth of our people. Our team members are talented, energetic and empowered to thrive. Get to know us Blog The SiriusPerspectives® blog features cutting-edge content focused on hot topics for b-to-b executives, new data findings and best practices in b-to-b marketing, sales and product organizations. 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Choose which event is right for you Our Offerings Disciplines Channel Marketing Customer Engagement Demand and Account-Based Marketing Emerging Growth Marketing Emerging Growth Sales Marketing Executive Marketing Operations Portfolio Marketing Sales Enablement Sales Executive Sales Operations Portfolio Marketing Product Management Enabling Transformation Accelerating Your Revenue Engine Through Alignment Aligning Marketing and Sales Planning Calibrating Measurement to Create a Holistic View into Company Performance Digital Transformation Enhancing Brand and Customer Experience Global Campaign Strategy and Execution Managing Change in an On-Premises and Software-as-a-Service World Measuring the Impact of Marketing Investments Moving From Product to Solution Innovation Pivoting to a Larger Audience Segment Pivoting to a Smaller Audience Segment Product-Centric to Audience-Centric Transformation Our Business Research Services Research-Enabled Certification Command Center® Research-Informed Consulting SiriusTools® Who We Are Benefits Philanthropy Careers Blog SiriusDecisions Newsletters Newsroom Events Webcasts Forums Sponsorship Contact Us Search Login Terms & Conditions Privacy Event Terms & Conditions © 2020 Forrester Research, Inc. and/or its subsidiaries. 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